Online Marketing Event – Why Cannot Afford To Miss One

According to a recent survey done globally, it has been found that more than 70% of all people questioned prefer to browse the web on their mobiles, tablets, and laptops rather than through traditional desktop computers. A lot of businesses have realized the fact that digital marketing is interactive and cost effective. To grow a business and make profits, it is crucial to have a positive and effective online presence. Yet it is alarming that some brands and organizations have not added digital marketing to their priority list. Many of them don't even realize that their own business websites represent their brands on the Internet. Who does not read a review page before purchasing something from a website?

Search Engine Optimization : More than 90% of buying decisions on the web start with a Google search. This has led many big and small brands use search engine marketing strategies for their businesses. At an online marketing event, you will come to know from the marketing experts how you can get to the top of the search engine rank pages (SERPS), find out the importance of 'social' in search, and learn which are the most preferred search engines by marketers and customers. Moreover, you will get to know how big brands are integrating search engine marketing into their marketing campaigns.

Here are 10 good reasons why you should attend an online marketing conference:

1. Learn from experts and practitioners about content marketing.
2. Expect a dynamic learning environment. People who are attending these events are experts or entrepreneurs like you who want to learn.
3. You don't need to have technical knowledge. Just ask the questions you want answered.
4. Create new connections! Meet the speakers, digital marketers, and fellow delegates. You never know who may come to help you in the long run.
5. Get customized marketing strategies that will actually work for your business.
6. Bring your marketing head or the full marketing team. Remember, 'digital' is too important to ignore.
7. If you're a marketer, you cannot afford to miss the opportunities to learn from an event right from the best minds in the industry.
8. Expand your professional contacts. Remember, talking them face-to-face is a lot better than mailing them.
9. Find experts whom you can hire for your own company. There will be plenty of them in an event, talk to multiple digital marketers to select the best one for your business.

One more very good reason is, you would love to see your business grow! Times are changing faster than we can imagine. Information is available throughout the Internet and your customers make decisions based on peer recommendations on social media websites and online reviews. Another study has found that a large number of people do not event think of doing business or availing services from companies that have out of date or hard to navigate website. 

Another large number have agreed that they don't buy products from a company with poor online presence. If you are one of those business owners or marketers struggling hard to build a solid web presence, here's a good news. Attend an online marketing conference and come back with a new world of knowledge in your brain.